Business success demands inventiveness, drive, adaptability. For Mustad International Group, surviving in business for more than 165 years has also required continuity ­ made possible by a core philosophy that has remained constant, has proved its validity over time, and has guided the organization through changing times.

Certain principles of Mustad’s business philosophy were formed in the earliest years of the Group and still constitute the core of our future plans:

Decentralised, entrepreneurial management

 A decentralised group structure characterised by small, independent and self-supporting industrial units provides the flexibility and dynamic drive of entrepreneurial management.

Product Selection

 We concentrate on products that are needed in good and bad times, dividing our activities between high volume and capital investment goods to smooth out the highs and lows of long-term economic cycles.

Market Strength

 We strive to hold a leading posititon in quality and performance in all our businesses. We always give priority to strengthening our position in known fields, rather than spreading out too thinly in new areas.

Our Employees

 We shall always behave in a responsible way towards our employees as well as toward the communities around us. Each person must be respected as an individual. No discrimination for any reason will be tolerated. Compensation must be fair and adequate. Equal opportunity and just recognition of merit must be the guideline for employment and career development. All employees must feel free to make suggestions and complaints.

Financial Success

 All our business activities must make a sound profit. We must secure sufficient funds for research, development and new ventures. We must maintain solid reserves as provision for bad times.