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1832
- 1892
The first 60 years of the Mustad company were characterized
by the development of revolutionary technology for the
production of small metal parts derived from steel wire.
The company grew rapidly inside Norway making pins,
needles, tacks and a multitude of other small products
as well as the two main products that finally placed
the Group on the World Map: Horseshoe-nails and Fishhooks. |
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| 1892
- 1939
Through the take-over of more than 300 competitors all
over Europe and the establishing of Mustad-factories
in the major markets, the Group grew to be the World
leader in both these markets, a position still held
today. Screws also became a major Group product internationally. |
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1940
- 1950
The second World War made ravages of many industrial
Groups throughout Europe.
Two thirds of the Mustad Group with about 8000 employees
disappeared behind the Iron Curtain. Thanks to our almost
totally decentralised structure, the rest of the companies
could keep on going on their independent way just as
before the War. |
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Mustad “fishhook sales force” traveled throughout
the five continents, to the most remote corners of the
globe. The only other salesmen they would encounter
in upper Amazon or on the Congo river, in China or Tasmania
were colleages from Primus selling sewing-machines.
At its zenith, the Mustad product portfolio contained
over 105,000 different types and sizes of hooks, to
satisfy even the most demanding customer. |
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